
The Greek village of Oia on Santorini was named among the top 10 most beautiful villages across the globe, according to Forbes.
The American magazine says that to help navigate this global mosaic of jewels, it turned to Unforgettable Travel Company—curators of journeys that venture far beyond the tourist trail—for their picks of the world’s most beautiful villages for 2025.
Oia sits on the northern tip of Santorini
At number 6 of the most beautiful, Forbes names Oia. Sitting on the northern tip of Santorini, Oia “spills like a tumble of mirror-like infinity pools, bougainvillea-draped balconies, and whitewashed cliffside homes—carved into the caldera like sugar cubes—toward the Aegean,” says Forbes.
“By day, bohemian art galleries and chic boutiques beckon with hand-thrown ceramics and billowing kaftans—while shaggy donkeys clatter along stone paths and church bells echo across the caldera.”
It adds: “At dusk, sun-chasing crowds gather at the ruined Venetian castle, cameras poised, as the sky ignites in tangerine and rose. Below, Ammoudi Bay glows with lantern-lit tavernas serving freshly-caught octopus and calamari beside lapping, moonlit waves—as lazy cats stretch along warm stone ledges—and lovers linger over chilled Assyrtiko.”
According to Forbes, the five most beautiful villages in the world, in descending order, are:
5. Gásadalur, Faroe Islands
4. Giethoorn, Netherlands
3. Reine, Norway
2. Hallstatt, Austria
1. Bibury, England
Related: Five Castles to Visit on Santorini